The kibble is 13% crude fat as a minimum. Crude fat is the fat percentage you see on a label. That's a normal level for an adult maintenance food, so no, it isn't a low fat diet and we don't recommend it as one.

"13% minimum" is a floor, not a fixed value. It's the level we guarantee is in every bag, and the actual figure can sit a little above it.

That's measured on the food as it comes out of the bag, alongside 26% protein and no more than 10% moisture.

Chicken fat and salmon oil. Between them they carry the omega fats that feed skin and coat, with omega-3 guaranteed at 0.3% minimum on a dry matter basis.

Fat is the main energy source in a dog food, and it's what makes a food smell and taste good enough that a fussy dog will eat it.

If you want to see how your dog does on it, try a 2kg sample for $19.99.

Then this isn't the food for that job. Dogs put on a low fat diet, often after pancreatitis or a diagnosed problem digesting fat, need something formulated well below this level.

Talk to your vet. If they later tell you your dog can go back to a normal maintenance food, that's the point where this is worth a look.

That's usually about how much food goes in the bowl rather than the fat percentage. Weigh their daily amount instead of scooping, cut back by around 10%, drop the treats, and give it a few weeks.

Your vet can set a target weight and check you're going about it safely.

The full guaranteed analysis and the calorie content are on the product page, and there's a separate help centre article covering all of it.